Facebook Ads Reporting Template

This Facebook Ads reporting template tells you everything you'd want to know about your Facebook Ads performance, and then some. Jam-packed with all the details you'd want about your ad sets and creative, this template provides the ultimate pulse on your strategy and where improvements can be made.

Facebook Ads Reporting Template

Features:

  • Track Revenue Across Platforms: Instead of isolated views of platform performance, get a complete view of your revenue and return on ad spend across platforms.
  • 100% Customizable: Every template you use is fully customizable, so you can adapt it to your use case seamlessly.
  • ROAS By Campaign: Break down your ROAS by campaign to understand what messaging and segmentation is driving the best revenue.
  • Easy-access Filters: Quickly filter the template by account, platform, provider or by campaign for granular analysis

Less reading. More trying.

Let's put this data pipeline to work. Sign up now to connect Google Ads and Facebook Ads and experience just what clean, blended data can do.

Rescue your Facebook Ads data from Ads Manager

Let’s face it. If you run ads through Facebook, you probably have used Facebook Ads manager to analyze your data.

There’s only one issue with that: Facebook Ads Manager does not give you the data you need. What do we mean by that?

There are over 500 metrics and dimensions available through Facebook’s API, and Ads Manager gives you all of them. Every single one. Without any discernment whatsoever.

This leaves marketers helpless while wading through a sea of unimportant metrics, while trying to identify the KPIs that really matter.

The problem only worsens from there when you try to blend the data with other data sources like TikTok Ads or LinkedIn Ads, since Facebook Ads Manager uses nomenclature that other tools do not. Since you have to download CSVs of your data from the tool, blending becomes a pipedream.

Benefits of Analyzing Facebook Ads Data in Google Data Studio

Using Joinr, you can extract your ad data directly from Facebook and analyze it in Google Data Studio, which offers much more flexibility for visualization and reporting.

Here are the key benefits of analyzing Facebook Ads in Data Studio:

  1. Joinr funnels your data through a data pipeline which cleans and normalizes your metrics and dimensions, giving you the essential data you need with a consistent structure that can be blended with other data sources.
  2. With Google Data Studio, you don’t need to worry about downloading a new spreadsheet every week to analyze your data. All your Facebook Ads data is updated in real time within the dashboard so you’re always looking at the most recent highlights.
  3. The data can be shared in dynamic reports that lets any stakeholder customize their view, allowing you to report more broadly with less effor.t

Evaluating Ad Creative with Google Data Studio

Once you’ve gotten an overview of your ad data using this template, you can try out our Evaluate Ad Creative template, which lets you analyze each ad individually to highlight top performers and ads that need work.

These templates are designed to give you integral data as efficiently as possible, so you can free up time for the tasks that matter: like optimizing your campaigns to drive even better results.

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